n 1: a message issued in behalf of some product or cause or idea
or person or institution [syn: publicity, {promotional
material}, packaging]
2: act of raising in rank or position [ant: demotion]
3: encouragement of the progress or growth or acceptance of
something [syn: furtherance, advancement]
4: the advancement of some enterprise; "his experience in
marketing resulted in the forwarding of his career" [syn: forwarding, furtherance]